Bachelor of Business Management (BBM)

The Bachelor of Business Management (BBM) programme aims at developing well-rounded students who are schooled in a diverse range of subject areas. Students will master the fundamentals of business management and leadership, and in the process, gain insights into the major areas of global business. Students choose a business major from a choice of seven business specialisations (corporate communication, finance, strategic management, marketing, operations management, organisational behaviour & human resources and quantitative finance). Concentrations within the finance major (wealth management concentration, international trading concentration, investment banking concentration, financial risk analysis concentration) and management major (entrepreneurship concentration) enhance students’ competitive edge in the job market. Bachelor of Business Management (BBM), sometimes known as a Bachelor of Management Studies,it is an undergraduate program of three to five years. The BBM degree is designed to teach students the skills necessary to perform leadership roles in the business and corporate world.The degree is similar to a Bachelor in Business Administration, but with a stronger emphasis on leadership and management skills.