OMD Master in Marketing Management - This program provides foundational business training and specialist training in marketing. It enables graduates to develop, implement and control integrated marketing programs, work closely with managers in other functional areas, and pursue a career in marketing management. The program focuses on the means by which organisations attract and retain customers, and covers many aspects of marketing, including marketing strategy, customer behaviour, relationship marketing, branding and international marketing. Marketing Management focuses on a key functional area to give you an excellent preparation for a top management role. this programme is for recent bachelor graduates with a background in business administration, economics, marketing or communication and the ambition to gain in-depth knowledge of marketing management and how it functions as a key driver of a company’s performance.
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