COLLEGE COURSE OFFERING

Bachelor of Business Administration (BBA)

<h4>Course Information :</h4> The program is designed to provide a flexible route to obtain a general business degree, and consists of core and option units. Core units provide a general business underpinning, whilst options allow students to select units from area of interest. The first year of the course provides an overview of business skills and the economic environment, including accounting, marketing, computer awareness, and business law. In the second year there is more consideration of the

Course Information & Syllabus

Course Information :

The program is designed to provide a flexible route to obtain a general business degree, and consists of core and option units. Core units provide a general business underpinning, whilst options allow students to select units from area of interest. The first year of the course provides an overview of business skills and the economic environment, including accounting, marketing, computer awareness, and business law. In the second year there is more consideration of the functional areas of business such as business information systems and optional units in management, marketing, finance and human resource management. The third year of the course looks at strategic management and decision making in the organizations. Students are also required to produce a project on a business related subject of their choice. Year 1 : Principles of Management Business Mathematics Business Economics-I Basic Accounting Computer Concepts & Programming Life Skills Business Economics-II Marketing Management Organization Behaviour Cost & Management Accounting C Languages Environment & Ecology Year 2 : Organization Competition & Environment Financial Management Business Laws Research Methodology Human Resources Management Open Elective I Production & Operations Management Business Strategy Management Information Systems Entrepreneurship Labour Laws Open Electives-II Year 3 : Project Management Introduction to Database Management Systems Consumer Behaviour Introduction to Corporate Finance Summer Training Report Seminar Marketing Research Advanced Human Resource Management Software Engineering International Finance Major Research Project Seminar

Coursework & Assessment :

A variety of teaching and assessment methods are used throughout the course including lectures, workshops, seminars, projects and group exercises with the aim of helping students to become independent learners, equipped with practical skills and competencies. Each unit is assessed separately using a mixture of examinations, coursework and projects. A dissertation on the related topic is completed in the final year and students will be assigned a project tutor for guidance.

Careers :

Graduates of this course go on to successful career, in Consultancy, Marketing, Health Management, Human Resource Management, and many others including establishing successful small businesses.

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Rai University, Ahmedabad

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Bachelor of Business Administration (BBA)

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