About
The Digital Marketing Specialist Undergraduate Program is designed to transform you into a digital powerhouse with in-depth expertise in every branch of online marketing. The new-age Bachelor of Business Administration degree in Digital Marketing is a unique dual specialization program that is offered by SoM-UG. The program has been designed by industry veterans to groom students for the competitive and fast-growing sectors of Digital Marketing. The program guides students to tackle the complicated new media landscape and find the right strategies to reach a large, fragmented audience through creative campaigns. It also teaches marketing management, creative planning, ideation, and creative expression. This program helps the students to: Understand the various nuances of digital marketing such as SEO, SMM, e-mail marketing, PPC, etc. Create the right content and campaigns for different target groups Develop an understanding of the current practices and opportunities in e-shopping, e-distribution, and e-collaboration Explore several issues surrounding e-business such as security, authentication, privacy, and intellectual property regulations
Program Highlights
- Only program to upgrade your skills in digital marketing for high-growth career prospects.
- Business Simulation Course in collaboration with Marketplace.
- Add-on Credit Programs & Certification Programs for Skills and Ability enhancement.
- Unique Dual specialization in Marketing, HR and Finance
- Hands-on experience through Projects and Summer Internships.
- The only program to upgrade your skills in digital marketing for high-growth career prospects.
- Add-on Certification Programs in the area of Social Media Marketing and Web Analytics
- Capability to optimize Search Advertising campaigns, with a special focus on Google Ad words for end-to-end campaign management.
- Build effective strategies across Social Media platforms (Facebook, Twitter, Instagram, and LinkedIn) to engage new & existing audiences whilst achieving business goals.
- Hands-on experience through Projects and Summer Internships.
For More Details To Here https://ug-management.mitwpu.edu.in/programs/bba-computer-application#_ga=2.94712028.1552414267.1659325967-532302637.1659325967
