Bachelor of Business Management (BBM) - Alliance School of Business, Bangalore

Mode of Learning:

Full Time

Course Level:

Bachelors Degree

Course Duration:

3 Years
 

Course Description:

Alliance School of Business, Bangalore is offering Bachelor of Business Management (BBM). In this section, learn about the Bachelor of Business Management (BBM) course at Alliance School of Business, Bangalore

The Bachelor of Business Management (BBM) course offered by Alliance University School of Business is a full-time, three-year, undergraduate course of study aimed at preparing young graduates to take up challenging careers in business and industry, and enables them to pursue higher studies thereafter. The course also equips graduates with required skill sets such as analytical, decision-making, technical, interpersonal and technological skills. The course is designed to develop a holistic personality in graduates thus enabling them to succeed as professionals, while at the same time find fulfillment in their personal lives. The overall objective of the course is to prepare young professionals to be responsible and responsive to the demands of society in an ever-changing environment.
Duration: Three years (six semesters)
The course aims at:

Enabling students to acquire contemporary management ideas and concepts
Developing the ability of students to apply such concepts to practical situations
Providing a comprehensive learning experience, designed to educate the students about global business practices
Facilitating learning through complementary networks of students, faculty and industry professionals

Course Pedagogy:
Students differ in their individual learning styles, and each student possesses a unique combination of multiple intelligences. Our integrated teaching methodology nurtures a stimulating learning environment to encourage students to learn at higher levels. The delivery methodology is student-centered and includes active learning, inquiry, experiential learning, co-operative and participative learning activities. We focus on integration of knowledge, development of critical thinking, problem solving, and performance skills. Such a learning environment encourages the students to enjoy lessons, try out new things and to think creatively and independently. Our students thrive in a challenging academic atmosphere and enjoy the rich cultural life of the institute.
Key features:

Quality Education
State-of-the-art infrastructure
A strong base of core faculty
Interaction with industry leaders, practitioners and professionals
Scholarships available to meritorious students
Additional courses offered to enhance managerial skills
Mentoring system
Industry visits
Industry centered assignments in leading companies
Internship
Student committees - HR, Finance, Marketing and Public Relations
Adequate Library facility
Involvement of students in research work
Separate accommodation facility available for boys and girls
Extracurricular activities - sports and cultural
Assistance to avail bank loan

Curriculum
Semester I
Subject Code Subject Credits
MGT 101 Language - Phase A
(Kannada/Sanskrit/Hindi/English)
3
MGT 102 Fundamentals of Management 3
MGT 103 Managerial Mathematics 3
MGT 104 Managerial Economics 3
MGT 130 Marketing Management 3
MGT 140 Fundamentals of Accounting 4
MGT 160 Human Resource Management 3
Semester II
Subject Code Subject Credits
MGT 105 Language - Phase B
(Kannada/Sanskrit/Hindi/English)
3
MGT 106 Statistics for Managerial Decisions 3
MGT 107 Macro Economics for Business 3
MGT 108 Business English and Communication - I 3
MGT 131 Marketing of Services 3
MGT 141 Financial Accounting 4
MGT 161 Organizational Behaviour 3
Semester III
Subject Code Subject Credits
MGT 109 Operations Research 4
MGT 110 Operations Management 3
MGT 111 Managerial Ethics and Corporate Social Responsibilities 3
MGT 112 Global Business Management 3
MGT 113 Business English and Communication - II 3
MGT 132 Marketing Strategy 3
MGT 142 Corporate Accounting 4
Semester IV
Subject Code Subject Credits
MGT 114 Spread Sheet Modeling 4
MGT 115 Supply Chain Management 3
MGT 116 Information Technology in Management 3
MGT 117 Business Law 3
MGT 118 Family Business Management 3
MGT 143 Financial Management 3
MGT 144 Cost Accounting 4
Semester V
Subject Code Subject Credits
MGT 119 Business Strategy 3
MGT 120 Business Research Methods 3
MGT 145 Management Accounting 3
MGT 146 Fiscal Policy and Tax Management 3
Elective 1 4
Elective 2 4
Elective 3 4
Semester VI
Subject Code Subject Credits
MGT 121 Management Information Systems 3
MGT 122 Intellectual Property Rights 3
MGT 123 Entrepreneurship Development 3
MGT 147 Law and Practice of Banking and Insurance 3
MGT300 Internship and Dissertation Report and Viva- Voce 6
Elective 4 4
Elective 5 4
Course Specialization (Sem V and VI)
I. Marketing Management
Elective No. Subject code Subject Credits
Elective 1 MGT 200 Consumer Behaviour 4
Elective 2 MGT 201 Sales & Distribution Management 4
Elective 3 MGT 202 Product & Brand Management 4
Elective 4 MGT 203 Integrated Marketing Communications 4
Elective 5 MGT 204 Retail Management 4
 
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Note: The above courses are picked automatically by the website for indicative purpose only. However, students are requested to check with the University for the similarity of the course or for any other information in regard to the course.

Syllabus presented on this page is indicative and for general information only. The syllabus / course information listed may not be exhuastive. Students / Visitors are advised to contact the University directly for the official, detailed and accurate Syllabus, Transcripts and other information. List of course names mentioned here is partial and are not comprehensive and the institution would be offering many other courses than those mentioned on this page.

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