Post Graduate Diploma in Management in Marketing (PGDM in Marketing) - The programme offers a structured and compact module on business administration. The curriculum encompasses various aspects of management relevant for professionals. The programme covers fundamentals in General Management, Finance, HR, Operations and Marketing Management. This programme is designed to enhance the managerial capabilities of participants, resulting in continuous value addition at their work place. It encourages students to apply contemporary management business knowledge and perspectives in an interdisciplinary manner to the dynamic environment. The programme offers insight into the contemporary developments of the subject. The consistent use of case studies in each subject helps the students to develop skills necessary to manage real life situations.
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