Post Graduate Diploma in Fashion Retail - The course starts with an introduction to the retail industry and the various existing and future retail models and to the basic elements of the fashion market. The main areas of learning are retail strategy, retail merchandising, and marketing and its relation to retail. Technical skills are given a strong foundation through basic inputs on fabrics and garments. Emphasis is also laid on developing communication skills. Modern retailing has significant front end managerial tasks such as in merchandising, customer relations, shop floor management, visual merchandising, ware housing, store management. The course prepares students with the competences to man these functions for executing such tasks.
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Today: Mar 19, 2024