Master of Retail Management (MRM), is a two years postgraduate academic Retail Management degree course of study in India. Retail is the exchange of Goods and Services between the seller and the buyer in a single step interaction in small quantities.
Retailing is one of the fastest growth areas for employment, nowadays retailers had to deal with increased level of competition the growth of the internet, new forms of technology and consumers who are looking for better value together with higher quality services. Therefore, retailers require necessary skills and techniques to tackle and meet those challenges.
The study equips candidates with strategies for dealing with issues unique to retail and the education necessary to succeed in leadership roles with the retail sector. The master’s course of study is suitable for those candidates wants to increase their knowledge for accelerating their career by exploring and acquire a critical understanding of Retail trade and its Management.
The course of study is designed to provide in-depth knowledge, information, techniques and about the activities associated with Retail Management in a comprehensive manner. The study is focused on theoretical and practical aspects and principles techniques in an academic discipline such as Accounting, strategic Retail Management, Retail Marketing, Retail Sales & Customer Services, Quantitative Methods, Advertisement & Sales Promotion, Retail Management, Supply Chain Management, Retail Personnel Management.
The candidate has to complete Bachelor Degree like Bachelor of Commerce (B.Com), Bachelor of Business Administration (BBA), or any other Bachelor Degree with relevant subjects or equivalent examination with minimum aggregate 55% marks, such candidates are eligible to take admission in Master’s degree study program.
This course requires study requires 2 years of time period in India, It’s a Full Time professional degree course, but some candidates use part time, correspondence education program and also go for distance learning, online study option to earn this degree.
After the successful completion of the course, one can be recognized as Retailer / Store Manager and able to work as Retail Manager, Floor Manager, Inventory Manager, Shopping Operation Manager, Retail Buyer and Merchandiser, Visual Merchandiser, Supply Chain Distributor, Marketing Executive, etc.
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