Fashion Marketing - Fashion marketing may be your best career choice. At its most basic, fashion marketing is the strategic art of pushing product. Market research launches a marketing strategy, answering those must-know questions such as ‘target market’ and ‘customer needs and wants,’ and a Fashion Marketer then uses that information to develop a marketing program with coordinated elements such as advertising, special events, public and media relations, videos and social media, as well as written articles and materials. Increasing sales is the ultimate goal.
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